Our story
CONSCIOUSLY CLEAN. MINDFULLY DESIGNED. FROM THE OUTSET.
We believe less is more when it comes to healthy, balanced, hydrated skin. Less steps, less harsh actives, less hype, less fuss. That’s why The Outset was created. Inspired by Scarlett Johansson’s personal struggles with skin sensitivity, The Outset was founded on the belief that skincare can be simple and uncomplicated.
With skin sensitivity on the rise, we set out to fill the need for clean, high quality formulas that nurture and hydrate all skin types, even the most sensitive. We imagined a world where taking care of your skin was as easy as slipping on your favorite white tee. Begin again with The Outset and meet the essentials that put your skin first.
OUR PHILOSOPHY
We believe in skincare for all. Skincare that’s universal, accessible and essential. No more trends, harsh ingredients and time-consuming routines. Just hard-working products that do more with less so you can focus on what really matters.
Our philosophy is grounded in fortifying and restoring the skin barrier to improve its look and feel. We believe that by going back to the basics we can help minimize skin sensitivity and reactivity.
Our products are mindfully designed and consciously clean. We’ve eliminated over 2,700 ingredients of concern to meet the highest clean beauty standards. We believe in new beginnings and that every day can be a fresh start–and it all starts with The Outset.
OUR FOUNDERS
SCARLETT JOHANSSON
Founder and Chair, The Outset
A globally recognized actor and producer, Scarlett brings three decades of experience with “working skin” to her vision for The Outset. As someone who has struggled with acne and skin sensitivity in the past, Scarlett’s own consistent approach for healthy, balanced and radiant skin is at the heart of The Outset’s everyday beauty philosophy. “My goal was to simplify beauty with a focus on everyday essentials,” says Scarlett. “I wanted The Outset to be universal, approachable, and as reliable as your favorite white tee – a classic staple.”
KATE FOSTER
Co-Founder and CEO, The Outset
Kate is an entrepreneur, mentor, and former beauty/fashion executive who is passionate about building customer-first brands. “The Outset is where simplicity and purpose meet – clean, benefit-driven skincare for all.”
AS SEEN IN
Learn about the causes The Outset supports
OUR CAUSES